About Barbara

I discovered a surprising series of insights that all these women shared — insights that enabled them (and eventually, me) to get smart about money. Those insights became the core of my first book, Prince Charming Isn’t Coming: How Women Get Smart About Money (Penguin).

Suddenly, I was a financial expert, with a whole new career, traveling the country educating women about money. But I couldn’t make money, at least not very much, no matter how hard I worked. That’s when my mentor, Karen McCall, told me I was an underearner.

“I am not!” I protested. “I’m a writer. Everyone knows writers don’t make money!!!”

I truly believed that until I decided to focus my research on women’s earnings. Rather than concentrate on the wage gap and gender barriers, I turned my attention to the women who were breaking those barriers.

My goal: to find out how they did it, if I could too, and how to avoid the pitfalls along the way. From this new research came my next book, Secrets of Six Figure Women: Surprising Strategies to Up Your Earnings and Change Your Life (HarperCollins).

I not only uncovered the secrets that enabled these women to become financially successful, but for the first time in my life, I became a six-figure woman — before I even finished writing the book.

At the same time, I began giving Overcoming Underearning® seminars to teach others what I was learning.

After a few years, I went back and interviewed hundreds of women who had attended my seminars. The result became my next book, Overcoming Underearning®: A Five Step Plan to a Richer Life.

Soon after, I set a new goal for myself — make millions, help millions, and give millions — which would be the subject of my next book. I began interviewing women who were making millions. But three years later, there was no book, no millions, and I was totally burned out.

My coach at the time said, “Barbara you’re too into doing. You need time for just being.”

I knew my coach was right, so I took some time off.

During this period, as I reread my transcripts, I discovered what I’d missed. The women I had interviewed each achieved remarkable success in a radically different way than the world models. I called this “other” way Sacred Success — pursuing your soul’s purpose, for your own bliss and the benefit of others, while being richly rewarded.

Sacred Success is both a practical process and a spiritual practice. The goal isn’t just to finish rich but to have a meaningful life, make an impact on the planet, and become the powerful woman you are meant to be.

In 2010 I began giving Sacred Success Retreats twice a year and in 2014, my book, Sacred Success: A Course in Financial Miracles was published to rave reviews.

A year later, something totally unexpected happened.

I lost interest in my work. My classes felt stale. My passion evaporated. Had the time come to let it all go?

After months of journaling, meditating and searching my Soul for the solution, it dawned on me. I wasn’t done helping women financially, but I was definitely done doing it the traditional way. I knew there must be another way and I was determined to find it.

I canceled the classes I’d planned for 2015, wiped my slate clean, and prayed I’d discover my new direction.

One day, an article on neuroscience showed up in my inbox. I found it fascinating. I began reading everything I could on the subject.

The more I learned, the more obvious it became…neuroscience was the missing link. Slowly I began weaving together the pieces I was passionate about—spirituality, psychology, neuroscience and personal finances—into a whole new approach for transforming women’s relationship to money.

In the fall of 2016, I introduced Rewire to a room full of women at a four-day retreat in Chicago. Based on their enthusiastic response, I began offering Rewire Mentorship Programs and Rewire Intensives, taking hundreds of women through this process while I continued to refine it. The results have been astounding.

Rewire for Wealth: Three Steps Any Woman to Program Her Brain For Financial Success was released January, 2021.

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